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ADIDAS x BAPE
Only In Atlanta: 3 Part Animated Mini Series
Client: Adidas Role: Director
I had the extraordinary opportunity to create a 3 part animated mini-series for the Super Bowl LIII. It featured all the sports biggest stars as a young bunch of kids who wind up in the most epic 7v7 pickup game. The story is told by Atlanta's one and only Quavo, Gunna' and JID.
The three-part animated series launched on IG and Twitter. Each episode release was simultaneously supported by EIM (Entertainment Influence Marketing) and athletes who provided their own individual hype content.